Will Bike for Wine Gift Shop

Visit our online store to get the gear for your wine country bike tour before you get here! Find the perfect gift to say, "Surprise, we're going on a Sonoma Valley Bike Tour!" Choose from our original design T-shirts or custom cycling jerseys by Primal.


Don't make the mistake of bringing your birthday, bachelorette or any other celebratory group to a destination like Sonoma without planning an activity that gets everyone to engage all five senses and create a lasting memory! Explore our options for private groups.

Great Deals on Our 2016 Bikes

You’ve just discovered the best way to get a great deal on a gently used bike! We sell our entire fleet of Specialized brand bikes every year. Our 2016 fleet sale kicks off mid-August. Act fast to score a great deal on one of these awesome bikes!